Our Story
Our story began in 2021. Our founder Rhea realized that buying South Asian ethnic and contemporary clothing was extremely difficult, expensive, low quality, outdated, and lacked a sustainable offering. After testing the market, she learned she was not alone in these struggles and took her corporate and retail fashion experience to develope a solution- Khattoi. Khattoi is on a mission to bring style and sustainability to our community through attainable shopping methods and prices.
Our Mission
We are a female owned clothing brand focused on Style, Sustainability, and Attainability. Our goal is to create a seamless one-stop shopping experience, by bringing you ethnic and contemporary wear influenced by South Asian heritage.
Our Ethos
Style. Sustainability. Attainability.
Style
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Trend
We keep an eye on global fashion trends so that you don't have to.
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Body Positivity
We incorporate adjustable elements into our products to ensure size flexibility as your body changes throughout the day. Our Made-to-Order process also enables us to provide an unlimited size range.
Sustainability
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Ethical production:
We ensure fair wages and safe working conditions for our garment creators.
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Fabric Waste Minimization
Fabric waste minimization sits at the base of our production process. Our Made-to-Order process reduces carbon emissions and eliminates overproduction, while unused materials are donated to Scrap Madras.
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Eco Friendly Packaging
We use sustainable packaging and limit shipments to reduce our carbon footprint.
Attainability
Our aim is to provide a one-stop-shop for stylish and sustainable ethnic and contemporary wear, creating a seamless shopping experience for you. We are constantly improving our shopping experience to provide you with the best possible service. We offer affordable price points to cater to diverse demographics.
Our Products
Our Products
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Khattoi Indowestern
See MoreThe Khattoi indo-western line subtly fuses western and South Asian trends together. We keep a close eye on global trends and create products that embody the market, and can be converted into a timeless piece.
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Khattoi Ethnic Wear
See MoreOur ethnic wear collections are rooted in versatility, allowing you autonomy with your pieces. We’re focused on bringing new methods of sustainability into traditional ethnic wear through research and development of new product lines.
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Khattoi Custom Creations
Learn MoreThe Khattoi indo-western line subtly fuses western and South Asian trends together. We keep a close eye on global trends and create products that embody the market, and can be converted into a timeless piece.